All case studies

Re-Box

A service design provides space for the proper disposal and recycling of courier packaging materials at community courier stations.

UI.UX

Nayzak

Role:

Branding, Web design

Date:

Nov 2023

Preview

https://framer.com

Overview

Innovative Courier Packaging Recycling

This groundbreaking 0-1 project, commissioned by a courier company, focused on establishing designated spaces for the proper disposal and recycling of courier packaging materials at community courier stations.

Resolved 40+ issues

Daily recycling surpassing 130kg

Online conversions up 14%,

221 daily orders.

Problem Definition

What are the challenges that community courier stations in China face specifically when it comes to recycling packages?

No recycling standard

Varied recycling practices among courier companies cause confusion and inefficiency in community courier stations.

Limited space

Small courier stations struggle with package overflow, hindering effective sorting and recycling.

Limited resources

A lack of staff and equipment at courier stations leads to delays in package sorting and recycling.

Barrier with Customers

Minimal financial incentives and low awareness result in poor recycling participation at courier stations.

No recycling standard

Varied recycling practices among courier companies cause confusion and inefficiency in community courier stations.

Limited space

Small courier stations struggle with package overflow, hindering effective sorting and recycling.

Limited resources

A lack of staff and equipment at courier stations leads to delays in package sorting and recycling.

Barrier with Customers

Minimal financial incentives and low awareness result in poor recycling participation at courier stations.

Primary Research

Insights from a Comprehensive Survey

As the lead researcher, I managed the distribution and analysis of 517 e-questionnaires, focusing on consumer behavior and recycling attitudes in courier packaging, thereby providing vital insights into sustainable packaging practices.

What materials are typically included in the packaging of the express deliveries you receive?

Survey shows express deliveries commonly use cardboard boxes (54.55%), plastic bags (46.47%), foam boxes (39.87%), woven bags (31.41%), and bubble wrap (28.90%), highlighting diverse packaging materials.

How do you usually dispose of the packaging materials from express deliveries?

Survey indicates 60.41% sell express packaging to recyclers, 47.21% discard or sort as waste, 26.30% reuse, 23.14% give to delivery for recycling, and 22.30% sort before disposal, showing varied environmental practices.

What are some sustainable packaging methods used in express delivery？

Survey shows high awareness in reusing cardboard boxes (57.90%) and reducing tape (51.30%) for sustainable express delivery, followed by using original packaging (44.33%), electronic waybills (29.18%), and recyclable materials (28.81%).

What sustainable packaging actions should businesses and delivery companies implement?

Survey highlights preferences for recycling rewards (54.74%), residential recycling points (44.89%), less secondary packaging (35.50%), and simpler methods like electronic waybills (29.09%) for greener delivery.

Primary Research

Deeply understand user scenarios

What materials are typically included in the packaging of the express deliveries you receive?

How do you usually dispose of the packaging materials from express deliveries?

What are some sustainable packaging methods used in express delivery？

What sustainable packaging actions should businesses and delivery companies implement?

Research Insights

Bridging the Recycling Gap with Users

To facilitate quick understanding of the project's essentials, I synthesized both quantitative and qualitative data into a clear, accessible format. My creation of the Affinity Diagram effectively distilled this data, capturing the key insights from our research in a concise, easily digestible manner.

Design Concept

Recycling Machine: Enhancing Sustainable Practices.

In my role, I took charge of designing the recycling machine concept and liaised with factories for its customization. Our research revealed a lack of motivation among users to recycle delivery packages and a preference for a fixed recycling location. Addressing these insights, I developed the recycling machine as a practical solution.

Customer Flow

Simulation user journey for whole process

Our team is constantly pushing new updates and improvements to make sure you have the best experience and latest features.

User Flows

Smart Device Integration User Flow Design

Smart Device is the Key touch point for user. I crafted user flows for our smart device-enhanced app, focusing on features like package notifications and tracking. A key contribution was the Re-Box recycling program flow, detailing user steps from unlocking the station via app to earning rewards for recycling. This design streamlines user experience and encourages sustainable practices.